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Privacy Policy.

Privacy Policy for LinkedIn Advertising

 

Effective Date: 11/5/2024

 

Macon Alley is committed to protecting the privacy of visitors to our website and users who engage with our LinkedIn advertisements. This Privacy Policy outlines the types of personal data we collect, how we use this data, and the steps we take to protect it in connection with our LinkedIn advertising campaigns.

 

1. Information We Collect

In connection with our LinkedIn advertisements, we may collect the following types of information:

  • Personal Information: When you interact with our ads on LinkedIn (such as by clicking on them or filling out forms), we may collect personal data such as your name, email address, job title, company name, and phone number, depending on the information you provide.

  • Usage Data: LinkedIn may share aggregated or anonymized data with us, such as the demographics, interests, and general information about individuals who interact with our ads.

  • LinkedIn Data Insights: We may also collect analytics data provided by LinkedIn, such as ad performance, reach, and engagement metrics.

 

2. How We Use Your Information

We use the information collected for the following purposes:

  • To Communicate: We may use the personal data you provide to follow up with relevant information or resources, answer your inquiries, and provide support.

  • To Improve Advertising: We use LinkedIn’s insights to measure the effectiveness of our advertising, allowing us to improve the relevance and quality of our campaigns.

  • To Personalize Experiences: We may personalize our marketing messages to better reflect your interests and needs.

 

3. Sharing Your Information

We do not sell or rent your personal data. However, we may share your data as necessary with trusted partners and service providers who help us perform business functions such as analytics, marketing, and customer support.

 

4. Data Security

We take reasonable and appropriate steps to protect your information from unauthorized access, alteration, disclosure, or destruction. Our data protection measures include encryption, access controls, and secure storage.

 

5. Your Choices and Rights

You have the following rights regarding your personal data:

  • Access and Correction: You may request access to the data we hold about you and request corrections to it if it’s inaccurate.

  • Opt-Out: You may opt-out of our marketing communications by following the unsubscribe link in our emails or contacting us directly.

  • LinkedIn Ad Preferences: You can adjust your LinkedIn ad preferences and manage how LinkedIn collects and shares your data by visiting your LinkedIn account settings.

 

6. Cookies and Tracking

Our ads on LinkedIn may use cookies, pixels, and similar technologies provided by LinkedIn for analytics and ad retargeting. You can manage your cookie preferences within your LinkedIn account settings.

 

7. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. We encourage you to review this policy regularly.

 

8. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

 

Macon Alley
Email: info@maconalley.com

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